“The Terror” was the first horror movie released with sound. It got really, really bad reviews when it was released in 1928. We’ll have to trust the reviewers, because the movie is now a “lost film,” with only still images from the film surviving.
Hollywood poster artists are responsible for much of a movie’s attraction. In fact, I love these fantastic posters so much I don’t even really need to see the movie. See a whole bunch of promotional artwork for “Dracula’s Daughter” at the link.